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R-Ambassador Portugal: Joao Carlos

Aug 31, 2011 Category:

Born in New York to Portuguese parents, João Carlos is an Advertising, Fashion and Fine Art photographer and director of photography currently based in New York City. One of the highlights so far in his photographic career came in 2010 when he won the prestigious Hasselblad Masters Award.

Joâo is especially inspired by 18th century and combines influences from this era with fantasy driven ideas from novels, lyrics, and poems that together can form the foundation for a strong image. Joâo envisions his photography as an opportunity to create inspiring pieces of artwork, to go beyond the conventionality and impermanence of fashion and commercial photography, and to take his images to a lasting fine-art level. His appreciation for the arts in all aspects is what continues to inspire and drive him while capturing the stories in his lens.


Joâo’s work has been published in a variety of publications including Numero, J’adore Magazine, Six Degrees, Umbigo Magazine, and Nstyle to name a few. He has worked with Clients such as Nike, Avon, Pfizer, and many others.


Hasselblad Master, Wescott Top Pro, Sandisk Extreme Team


On his BlackRapid R-Strap:


“yep I climb , i jump , I run , I shoot , I love my BlackRapid”


~ João Carlos



You can find out more about Joao’s photography at www.joaocarlosphoto.com.


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